Web Commericals
Everyone knows what a commerical is. They range from the high-pressure, in-your-face style miracle cleaner ads, to the super-sexy automotive artpieces that interrupt our regularly scheduled programming for at least 20 minutes every hour. Major corporations pay hundreds of thousands of dollars to produce these thirty-second spectacles when the truth is, most people have conditioned themselves to tune them out. They become ultra exspensive money pits.
With production costs alone running into the six figure range, television advertising can be cost-prohibitive for everyone but the largest of businesses. Add to this cost the fact that television advertising is a broadcast medium and it is easy to reach the conclusion that television commercials aren't for every business.
Web commercials offer a cost conscious, highly effective alternative to costly television advertising. Heralded as the wave of the future, web commercials allow you to provide entertaining, interactive content to a highly targeted audience. In other words, unlike television commercials which rely on mass broadcast, web commercials ensure that only people interested in the service or product you offer, see your commercial.
For a number of technical reasons the cost per minute to produce web commercials is significantly lower than the equivalent big-budget cost of commercials produced for broadcast television. You can maintain exceptionally high quality with amazing production values with a truly modest investment. Couple that with the fact that you don't have to pay for airtime, and web commercials are clearly a win-win situation.
Even if you decide we aren't the right production company for you, I urge you to browse through some of the article we've posted here so that you get the most out of your web commercial and marketing efforts. If you would like more information, feel free to ask us how we can help you.
Helpful Hints
My Business Doesn't Need Web Advertising
Your Brand is your Story
Web Advertising is Entertainment
Building a Better Experience